Joining Coldwell Banker Commercial Upchurch Realty will connect you to a global network of commercial real estate professionals who are passionate about the industry and exceed the expectations of each client. Joining the CBCUR team means tapping into a world-class business and marketing system, exciting networking opportunities, ongoing training, and the cutting-edge technologies that are essential in todays’ competitive marketplace.


Our Services
Today’s consumers expect immediate CUSTOMER SERVICE.
—,,, and will give you extensive internet exposure worldwide.
—  View our listings from anywhere at any time!
—  Our office is open 7 days a week with a staff of 12 ready to assist you.


Coldwell Banker Commercial Upchurch Realty provides you with the tools you need to make your road to success easier.

— Stocked workrooms

— Computer stations

— Paperless office system

— Ipad & Iphone printing capabilities

— Commercial Coordinator to assist with all Commercial Real Estate needs

— Access to providing resources for marketing, agent training, and a host of other tools

— In house technical support

— CoStar, LoopNet, and Buildout subscription platforms

— Front receptionist to answer every phone call and greet each customer

— In house Bookkeeper

— Property signs provided

— Office Runner


Advertising and Public Relations
Coldwell Banker® invests millions each year in ADVERTISING AND PUBLIC RELATIONS to promote the Coldwell Banker and Coldwell Banker Commercial names along with the quality of our sales associates-a public relations campaign that has helped make Coldwell Banker Commercial one of the most recognized and quoted names in real estate.

—  National television campaign

—  National network radio promotions.

—  National print media buy includes the Wall Street Journal, U.S. News and World Report, and USA Today.


Locally, Coldwell Banker Upchurch Realty advertises in the following:

—  Athens Banner Herald print and online media

—  Radio advertising, 88.9 The Reach 

—  Billboard advertising

—  Coldwell Banker YouTube Channel 

—  Social Media Sites – Facebook


Commercial Sales Associate Requirements

— Individuals need to be entrepreneurial, determined, diligent, and patient

— Coldwell Banker Commercial Upchurch Realty expects associates to be self-motivated to develop, sustain, and expand their clientele list and transaction portfolios

— Applicants must hold an active real estate license with the state of Georgia at the time of hire


Commercial Sales Associate Responsibilites

— Establishing relationships with businesses and individuals in various industries for future transactions

— Providing financial information and analytical data to clients

— Acting as an intermediary in negotiations between all parties to the contract, including Buyers, Sellers, Landlords and Tenants

— Working with outside parties to the transaction, such as attorneys, engineers, government agencies, and lending institutions to determine and complete all  preliminary action items necessary to execute sucessful lease agreements and  sales transactions

— Ensure all paperwork is properly executed and filed



— In house pre-lisencing course for non-licensed individuals

— In house post-license course for new agents

— CBC emerging broker training program

— 36-hour online course addressing six common commercial realestate topics

— Coldwell Banker Commercial University


For more information on joining the Coldwell Banker Commercial Upchurch Realty team, Contact Us now at 706-354-7870 or email your resume to